Picture Your Work
A Mentoring Service For
Seasoned Change Catalysts
You’ve had some successes with your business.
You’ve enjoyed the work you do.
And yet, something just doesn’t feel right to you.
Before you attempt to amp up your marketing efforts to “fix” what’s not working or add new service to your business to attract more or different clients, it’s essential to clarify the root of your discomfort so that you can see a viable path forward.
Whenever you feel out of sync with your business, there’s usually a mismatch, an inconsistency, or a gap that you aren’t aware of yet. Perhaps you resonate with one or more of these common scenarios:
Scenario 1: You Love What You Do, And You Would Like More Paying Clients
Before you jump straight into updating your marketing, invest a few weeks in strengthening your focus and firming up your business foundation. You may be naturally hold back in your outreach and marketing, because you don’t feel confident about the focus of your work, your offers, or your pricing. Let’s get to the heart of what’s not working before we commit to a solution.
Scenario 2: You Have a Variety of Services That You Want to Turn into a More Cohesive Set of Offerings
You’ve been in business long enough to have created a number of programs, workshops, and services that represent different eras of your business. You tried streamlining or categorizing your array of offerings, but nothing you’ve tried feels right to you. It’s frustrating to have so much to offer, without seeing a way to share it more effectively. If you are unclear about how your offers fit together, it’s likely your clients and colleagues are also confused about what you do. Let’s find the thread that ties your work together so that your services make more sense to you and those you work with.
Scenario 3: You Feel Out of Sync with Your Work and Your Marketing
Something doesn’t feel right to you about the work you do with clients or the marketing strategies you use. With so many moving parts in your business, it’s hard to get to the source of your discomfort. Let’s step back to see the big picture of your business to discover what’s feeling out of sync and what would make you feel clearer, more confident, and more comfortable with your work, business, and life.
Scenario 4: You Are Feeling Called to Create an Original Body of Work
You have worked with clients for some time, and you see that you have a unique way of supporting them through the scenario they are facing. You dream of pulling together your ideas into an original body of work, a book, or a workshop. Whenever you try to getting started you aren’t sure where to begin or what to do when you feel blocked. Let’s sketch out your vision to discover your best path forward.
Scenario 5: Your Life Has Shifted and Your Current Business Is Not Flowing
In the last year your life has shifted significantly — a change in your relationship, your own health, your care-giving responsibilities for your children, spouse, or parents, your location, your personal identity. Your priorities or dreams have changed, and as a result, you and your business are not in sync. Let’s re-envision how your life and your business might work together.
Scenario 6: You Have A Unique Situation
You are wrestling with a multi-faceted scenario. You may have some idea of how the pieces of the puzzle fit together or you may still be figuring it out.
Sometimes getting to the heart of your disconnect with your business is the trickiest part of the process. You may be too close to your business to see what’s out of sync or to see new ways to refine and strengthen your business.
Let’s talk it through to see
what we can discover together!
Taking a few hours to revisit various aspects of your work, your business, and your life will help you see your world from a new perspective. Sometimes a small shift in perspective opens up a new path that feels far more inviting and hopeful to pursue. From this new space, you will see opportunities to refine, realign, evolve, and strengthen your understanding of your work and your impact on your clients.
Picture Your Work
Join me for two 90-minute mentoring calls to share what you know about your business, your work, and your life (if relevant).
Before our first session, you’ll respond to a few questions via email so I can read your responses before our session.
In our first mentoring call, we’ll take a look at how all of the pieces of your business, work with clients, and outreach fit together. As we talk, I’ll create a visual depiction of your services and outreach channels.
During this first conversation, we’ll identify some key questions for you to ponder and explore in preparation for our second conversation.
In our second session, we’ll review what you came up with on your own and integrate that new information into the visual depiction of your work.
Together we’ll identify several next steps for you to focus on. The best path to reinvigorate your existing business will depend on what has been feeling out of sync for you and where you see yourself going in the future.
““Carol guided me as I redefined and updated my focus. We worked together to make sure my services and message felt authentic to me. She has the ability to hear the words that were most relevant and unique to me. As a coach herself, Carol understands and knows how to describe the benefits of coaching.
Now I speak with a new level of conviction and clarity about what I can offer my clients. I was also able to rework my website so that it conveys my unique gifts more accurately.
I highly recommend working with Carol. She helped reinvigorate both my business and me personally.” ”
“WOW! Carol, I so appreciate all you have done and your PRESENCE in supporting me. Thank you.
Your questions and gentle nudging have helped me tremendously.
With your mentoring, my vision is now out of my head in a realistic and attainable format that I can work with much more easily. ”
“Having had a business for over 11 years, that I created, developed, and sold, I understand just how essential it is to have a strong foundation built on a clear focus and a clear message. I grew that company quickly because I was so clear.
But as I was transitioning from the release of this first business into the next iteration of my work, I was struggling with the clarity about the focus of my new work and who I was serving. I was feeling so frustrated! How I had always defined my ideal client and how I communicated my message was no longer working for me because it didn’t fit with how I had evolved, but I couldn’t figure out why or what to do differently.
After wasting so much time on my own trying to figure it out, I decided to hire Carol to help draw my focus out of me. I am so grateful for her help. She was able to hone in on what my issue was, to help me see in greater detail how my work and who I was serving had evolved, and then to put it all together to see the bigger picture of how everything fits together.
I really enjoyed the process of working with Carol and appreciated her ability to see behind the issues and draw out what was most important. Clarity of focus is a KEY first step in growing your business so if you are having trouble articulating what you do in a meaningful way that resonates with you, get the help! It’s so worth it. Your growth depends on it!
I am feeling so excited about having clarity so I can now move onto the next phase of development and onto honoring my purpose.”
““Carol is a true midwife— holding the space for Change Catalysts ushering through new creations, practices, businesses, and lives for themselves and their clients. She has a finely-honed ability to take her clients on deep, productive dives into more clarity.
Carol’s mentoring provides lifelines and grounding cords to stay true to the essence of myself and the legacy-mission-work that is coming through me. I am held in a potently rich soil of potentialities and practicalities. From here, she honors, strengthens, and underscores my inner innate wisdom.
Walking this Organic Way path alongside Carol, I’ve been blessed with ever-greater clarity, ease, and elegance of flow to move forward with a new body of work. I continue to learn from her modeling and wisdom. Carol is hands-down my clarity-go-to.”
”
Carol McClelland Fields, PhD, BCC
Organic Way Business Mentor for Seasoned and Trailblazing Change Catalysts.
Ready to Get Started?
We will start with an in-depth one-hour collaborative conversation to Discover Your Growing Edge — what’s working well, what feels out of sync, and the best way to come back into alignment with your work and business.
At the end of our conversation, we’ll discern whether Picture Your Work or some collaborative mentoring will be the best way to support you in reaching your goals.