On the Growing Edge…
of Your Work
As our world changes, we grow and the needs of our clients shift. When this happens it’s time to evolve our work to better meet the times.
To do this work, Carol combines her experience helping clients gain clarity about their career focus, guiding them as they navigate significant transitions, and evolving her own business five times since 1991.
How to Evolve Your Work
I’ll be linking up the Learn More links shortly, but until then,
please use the form below to contact me.
Discover Where You Are in Your Journey to Evolve Your Work
Being clear about the direction of your work is made up of a number of different facets of clarity. Knowing where you are clear, where you are fuzzy, and where you have gaps tells you where you are on your journey. With this nuanced understanding of your work, you will know where you are now and where to focus your next step.
Learn More About Ways to
Assess Your Clarity
Phase 1: You and Your Idea
If you are still searching for the core focus of your work, then this is the place you’ll start.
The key elements of this phase combine your values, style, and passions with your training, skills, and personal experience. The goal is to weave the most important parts of who you are into an idea that reflects all of who you are in your work.
Until you have an idea you feel good about, there's really no point in trying to enter the next two phases.
Learn How to Gain Clarity About the Core Focus of Your Work
Phase 2: Your Body of Work,
Your Business Model, and Your Offers
If you have an idea that's rich with potential, but it's not yet strong enough to sustain you financially, your goal is to transform that idea into a viable business.
The key elements of Phase 2 are associated with a creating a deep nuanced understanding of the concepts, models, and language of your work, your business model, and your offers.
When you feel confident about your work with clients, your business model, and your offers, then you are ready to embark on Phase 3.
Learn How to Turn Your Idea into a Viable Business
Phase 3: Sharing Your Work with the World
The key elements of this phase have to do with creating and implementing marketing, sales, and growth strategies out in the world. During this phase you are actively marketing and delivering your work.
If you are evolving your new work and you are still figuring out how to create a viable business, leaping into a full-on marketing strategy is premature. How do you market your business when you aren't clear about the nuances of your work, your offers, or your pricing?
Although my work doesn't extend into Phase 3, I do have colleagues I am delighted to refer you to. Feel free to reach out with a referral request if you need support in this area.
I’m Bringing New Work into the World.
I’d love to learn more about the services described above.